What is Digital Channel Text

Digital Channel Text (Long product text) is primarily used in trade’s online solutions for both consumers and professional sales. Digital Channel Text has a maximum length of 60 characters and is used to specify the product name/item name (product text) in Norwegian.

A product text for use in online solutions must be logically structured and have search engine optimized (SEO) text. Abbreviations should be avoided.

Rules for Digital Channel Text can be found here: 1.8.6 Guidelines for Digital Channel Text + Dimensions/Size

How to create good product texts for online stores: How to create good product texts for online stores