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What is a Unique Selling Point

Unique Selling Point should describe the item’s unique advantages, and the information should be brief and concise. Up to 5 Unique Selling Point can be registered for an item. Each benefit can be stated in up to 45 characters.

Examples:

  • Requires minimal maintenance

  • Timeless design

  • Environmentally friendly

  • Easy installation

  • Long lifespan

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